10.27.2008

Car Commercials That Don't Suck?

Since the beginning of time, ads for cars have been boring. I'm sure there are loads of Really Good Reasons for this, thought up by Brilliant Marketing Staff. The fact of the matter is, however, no one likes it when a car commercial comes on. They're either blah blah horsepower blah blah, or blah blah mpg blah blah. Here are two exceptions.




I love how the "stranded" people come up with reasons to not be rescued. Also, the one woman actually waves around a water bottle that SEALS SHUT when raising the cup holder issue. "We have too many beverages!" is an awesome line, though. They throw in the completely nonsensical bison, too. I like how many unanswered questions we're left with here. How did the people get there in the first place? What, precisely, are their mysterious "beverages?" And, of course, what did the bison do to get the little guy's "blood a-boilin'?" I'm thinking they had that dude improv a line in every take, and that was the best they got.




I love - LOVE - this ad. I don't really get what any of it has to do with the Jeep Liberty, and to be honest, I had to find it on YouTube by typing "rock me gently commercial," but it's freaking great. The only problem is, in the 30 second version (which was on TV a lot more than the full one), the song doesn't line up with the narrative at the end (with the wolf). They edited the video to be seamless, but the song skips like 3.5 whole bars. Weak. However, the above is the full version, so bask in its greatness.

1 comment:

Unknown said...

Commercial #1 is essentially an episode of Lost.

They are always getting trapped by imaginary bison which get their blood a-boilin, and refusing a ride home because there aren't enough cupholders seems right up their alley, too.